Dan Zarrella of HubSpot is at it again. He’s just published some of his research on what the best times and days to publish new content are including, tweets, blog posts, Facebook post and emails.
Apparently people are more active on the weekends. This makes sense, although it doesn’t mean there isn’t any activity during the week. What this means is that you should republish some of your stuff on the weekend in an aggregate post. This also indicates why some of the most popular blogs, like Mashable, publish an aggregate post with all the best posts people might have missed during the week.
But, for most of us who have blogs and have a dedicated reareadership, these trends are different. And they should be. If you are in the U.S. and have dedicated readers in England, you’ll schedule your posts to publish at different hours.
Anyway, what do you think of Dan Zarellas research? Does it make sense to you?
- In Social Media Timing Can Be Everything (marketingpilgrim.com)
- 11 Guaranteed Ways to Get Others to Retweet Your Content (hubspot.com)
- What Motivates Readers to Share? (problogger.net)
- 8 Reasons You’ll Get Buried Alive Without Quality Content (hubspot.com)
- The Hierarchy of Contagiousness (briansolis.com)
- 7 Fatal Business Blogging Mistakes (And Easy Fixes!) (hubspot.com)